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Category: Strategy

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Starting An Online Business? Follow These Strategic Steps

You can start a small business online and it entirely depends on your planning process whether it will be easy

10 Content Creation Trends in 2018

You’re surely bored of that one claim about content marketing. You’ve heard it too many times before. It’s included in

Digital Strategies For Customer Retention

While attracting fresh customers and opening up new markets are essential to a business, it’s especially important to hold onto

What Is Outbound Marketing And Does It Still Work?

In the marketing world of 2016, it seems that all we hear about – and indeed, as blogger, often all

10 Hacks to Elevate Brand Awareness

Inbound marketing is the way in which many businesses choose to bring their brand and their customers together, and with

Software Subcultures Part 1: Microservices

Hello and welcome to the first of our 3 part series exploring the wonderful and innovative world of software subcultures.

How to Grow Your Email List Like a Jedi

If you’re involved with e-commerce or run a website or blog, you’ll know that it’s essential to attract and keep

A Beginner’s Guide To Marketing Automation

What is marketing automation? This is a trickier question to answer than it at first appears. If you’re a marketer, then

Get Some Influence In Your Marketing!

So what is it? Influencer marketing is a form of marketing that has emerged from a variety of recent practices

5 Ways the Best Marketers Use Social Media

Social media marketing is a multi-faceted approach and most businesses will be using several social media networking platforms to share

How to Make Your Social Media Posts Stand Out

Everyone’s on social media networks these days. Businesses may struggle to stand out from the crowd so every possible advantage

Marketing Automation Explained

Managing social media accounts is becoming an ever more time consuming job. For a business that has a large amount

Inbound Marketing in 4 Simple Steps

Inbound marketing is a strategy that benefits your business and due to it’s less invasive approach it won’t annoy potential

The Right Length for Social Media Copy

Any author that writes social media copy will have asked themselves, ‘how long should this be?’ Whilst copywriters are often

Identify Key Influencers for Your Brand

Marketing a brand is not an easy task but there are ways to make it more successful and a brand

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